Writing is a vast field and every sub-category of this field has its own unique writing format. This course is aimed at aspiring writers who want to familiarize themselves with this field and want to pursue writing as a career. It will provide a set of guidelines that will eventually help learners navigate the freelance world as writers. Throughout the duration of this course, trainees will learn about fiction/nonfiction writing, copywriting, social media writing, business writing, UX writing and much more. This course also covers some basics of Language Arts including grammar, vocabulary, parts of speech and common errors in writing, etc. Some parts of this course will also focus on enhancing thinking conceptually, improving observation and analytical skills so that learners can produce richer textual content.
Learning Outcomes
After completing this course, a trainee will be able to:
- Write with the objective to inform and entertain the reader and for marketing purposes, through creative writing and business writing skills.
- Create content in a range of formats: articles, blogs, website posts, copywriting for ads, product reviews, poetry for songs and greeting cards, fictional/story writing.
- Develop job descriptions, complete translation and transcription assignments as well as compose reports, resumes for clients.
- Use a background in technology to become UX writer for apps and websites.
- Understand and explore the online market for the complete range of writing-related jobs, using the foundational skills developed through this course.
- Gain functional knowledge of the conventions of English Language.
Curriculum
- 12 Sections
- 166 Lessons
- Lifetime
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- Week 115
- 2.01 – Introduction – Who are we?
- 2.12 – Introduction to the Course
- 2.23 – Introduction – Types of Writing
- 2.34 – Introduction – How can Writing Make you Money?
- 2.45 – Grammar and Punctuation – Introduction & Importance
- 2.56 – Grammar and Punctuation – Reading for Better Grammar & Writing
- 2.67 – Grammar and Punctuation – Reading for Writing: Samples and Strategies
- 2.78 – Grammar and Punctuation – Verbs
- 2.89 – Grammar and Punctuation – Nouns
- 2.910 – Grammar and Punctuation – Adjectives
- 2.1011 – Grammar and Punctuation – Adverbs
- 2.1112 – Grammar and Punctuation – Use of Punctuation, Common Errors
- 2.1213 – Grammar and Punctuation – Use of Capitalization
- 2.1314 – Grammar and Punctuation – Use of Pronouns
- 2.1415 – Grammar and Punctuation – Use of Conjunctions
- Week 214
- 3.016 – Grammar and Punctuation – Correct Usage of Verb Tenses
- 3.117 – Grammar and Punctuation – Sentence Structure & Personal Style
- 3.218 – Grammar and Punctuation – Opening Sentences
- 3.319 – Grammar and Punctuation – Parallel Structure
- 3.420 – Grammar and Punctuation – Using Parts of Speech for Sentence Variation
- 3.521 – Grammar and Punctuation – Synonyms & their Appropriate Use
- 3.622 – Phases of Writing – Introduction to Phases of Writing
- 3.723 – Phases of Writing – Practicing while Unemployed
- 3.824 – Phases of Writing – Importance and Strategies of Planning
- 3.925 – Phases of Writing – Why Research?
- 3.1026 – Phases of Writing – Strategies for Research
- 3.1127 – Phases of Writing – Conducting an Interview
- 3.1228 – Phases of Writing – Discussion with Novelist, Short-story Writer on Phases of Writing
- 3.1329 – Phases of Writing – Organizing the Text
- Week 314
- 4.030 – Phases of Writing – Writing, Finding your Flow, Facing Writer’s Block
- 4.131 – Phases of Writing – Practical Guide to Breaking Writer’s Block
- 4.232 – Phases of Writing – Why Review, Evaluate, Edit and Rewrite?
- 4.333 – Phases of Writing – Criteria for Editing
- 4.434 – Phases of Writing – Why Rewrite: Finding the Motivation
- 4.535 – Phases of Writing – Summary of Phases of Writing
- 4.636 – Phases of Writing – Text Evaluation: Stories
- 4.737 – Phases of Writing – Text Evaluation: Fact Based Articles
- 4.838 – Everyday Creativity – What is Creativity?
- 4.939 – Everyday Creativity – Mental Habits to Engender Creativity
- 4.1040 – Everyday Creativity – Tips for Visualizing/Imagining
- 4.1141 – Everyday Creativity – Value of Synthesis
- 4.1242 – Everyday Creativity – Engendering Creativity
- 4.1343 – Everyday Creativity – Finding your Voice, Enriching your Text
- Week 413
- 5.044 – Everyday Creativity – Importance of Personal Stories
- 5.145 – Everyday Creativity – Importance of Visual Creativity
- 5.246 – Everyday Creativity – Photography Basics
- 5.347 – Everyday Creativity – Practical Tips for Photography
- 5.448 – Everyday Creativity – Infographics: Why and How?
- 5.549 – Let’s Get Writing – What is Fiction Writing?
- 5.650 – Let’s Get Writing – Genres of Fiction Writing
- 5.751 – Let’s Get Writing – Creating Characters that Breathe
- 5.852 – Let’s Get Writing – How to Write a Fictional Story?
- 5.953 – Let’s Get Writing – Creating Plot and Setting
- 5.1054 – Let’s Get Writing – Writing Fiction: Poetry
- 5.1155 – Let’s Get Writing – Writing Fiction: Poetry Jobs
- 5.1256 – Let’s Get Writing – Writing Fiction: Writing Greeting Cards
- Week 517
- 6.057 – Let’s Get Writing – What is Non Fiction Writing?
- 6.158 – Let’s Get Writing – Writing Narrative Non Fiction
- 6.259 – Let’s Get Writing – Writing Creative Non Fiction: Biography
- 6.360 – Let’s Get Writing – Writing Expository Non Fiction
- 6.461 – Let’s Get Writing – Writing Informational Non Fiction
- 6.562 – Let’s Get Writing – Writing Persuasive Non Fiction
- 6.663 – Let’s Get Writing – Writing Argumentative Non Fiction
- 6.764 – Let’s Get Writing – Writing Descriptive Non Fiction
- 6.865 – Business Writing – Introduction to Forms of Business Writing
- 6.966 – Business Writing – Writing a Proposal
- 6.1067 – Business Writing – Sample Proposals
- 6.1168 – Business Writing – Grammar Rules, Vocabulary for Proposals
- 6.1269 – Business Writing – Emails: Objectives, Opening, Closing & Main Paragraph Organizing
- 6.1370 – Business Writing – Common Punctuation and Grammatical Errors in Emails
- 6.1471 – Business Writing – Effective Subject Lines for Emails
- 6.1572 – Business Writing – Emails for Request, Apology, Announcement: Introduction
- 6.1673 – Business Writing – Email Etiquettes
- Week 617
- 7.074 – Business Writing – Types of Reports
- 7.175 – Business Writing – Strategies for Report Writing
- 7.276 – Business Writing – Sample Texts from Reports
- 7.377 – Business Writing – Process & Parts of Report Writing
- 7.478 – Business Writing – Text Evaluation: Business Writing (Reports, Proposals, etc.)
- 7.579 – Business Writing – Grammar & Vocabulary for Report Writing
- 7.680 – Business Writing – Resume Planning
- 7.781 – Business Writing – Resume Format
- 7.882 – Business Writing – Resume Content
- 7.983 – Business Writing – Cover Letter
- 7.1084 – Business Writing – Portfolio: Introduction & Objectives
- 7.1185 – Business Writing – How to Make a Portfolio?
- 7.1286 – Business Writing – Sample Portfolios
- 7.1387 – Business Writing – Online Avenues for Posting Portfolios
- 7.1488 – Presentation Skills – What is a Presentation and How is it Different from Other Forms of Writing?
- 7.1589 – Presentation Skills – How to Think Presentations?
- 7.1690 – Presentation Skills – What are the Components of a Presentation?
- Week 715
- 8.091 – Presentation Skills – How to Write Headings?
- 8.192 – Presentation Skills – How to Write the Body Text?
- 8.293 – Presentation Skills – How to Make a Basic Presentation in PowerPoint? (part I)
- 8.394 – Presentation Skills – How to Make a Basic Presentation in PowerPoint? (part II)
- 8.495 – Presentation Skills – What are Prezi Presentations?
- 8.596 – Presentation Skills – How to Write for Prezi?
- 8.697 – Presentation Skills – How to Make a Prezi Presentation? (part I)
- 8.798 – Presentation Skills – How to Make a Prezi Presentation? (part II)
- 8.899 – Writing for Online Media – Writing and Responding to Comments and Messages
- 8.9100 – Writing for Online Media – Writing for Facebook – Status, Top Text and FB Ads
- 8.10101 – Writing for Online Media – Writing for Instagram
- 8.11102 – Writing for Online Media – Writing for Twitter
- 8.12103 – Writing for Online Media – Writing for Snapchat
- 8.13104 – Writing for Online Media – Writing for WhatsApp
- 8.14105 – Writing for Online Media – Writing for Static Graphic Online Content
- Week 815
- 9.0106 – Writing a Press Release
- 9.1107 – Writing a Media Alert
- 9.2108 – Writing an Article and Photo ops for Print
- 9.3109 – Writing an Op-ed
- 9.4110 – Writing an Editorial and Letter to the Editor
- 9.5111 – Writing for Web Content – Content Writing
- 9.6112 – Writing for Web Content – Content Writing Strategies
- 9.7113 – Writing for Web Content – Writing Content for Entertainment
- 9.8114 – Writing for Web Content – Writing Content for Information
- 9.9115 – Writing for Web Content – Writing for SEO
- 9.10116 – Writing for Web Content – Difference Between a Blogpost and an Article
- 9.11117 – Writing for Web Content – Writing Different Types of Articles
- 9.12118 – Writing for Web Content – How to Write an Article (part I)
- 9.13119 – Writing for Web Content – How to Write an Article (part II)
- 9.14Assignment 3
- Week 910
- 10.0120 – Blogging – Types of Blogs 1
- 10.1121 – Blogging – Types of Blogs 2
- 10.2122 – Blogging – Types of Blogs 3
- 10.3123 – Blogging – Types of Blogs 4
- 10.4124 – Blogging – Types of Blogs 5
- 10.5125 – Blogging – Tips to Keep in Mind
- 10.6126 – Blogging – Writing a Blogpost
- 10.7127 – Blogging – Blogging as a Freelancer: Websites & Marketplaces
- 10.8128 – Blogging – Setting up Your Own Blog: WordPress, BlogSpot
- 10.9129 – Blogging – Writing Jobs for Everyone
- Week 1012
- 11.0130 – Blogging – Monetizing your Blog, Setting Realistic Expectations
- 11.1131 – Blogging – Guest Speaker, Expert Blogger
- 11.2132 – Copywriting – What is Copywriting?
- 11.3133 – Copywriting – What does a Copywriter do?
- 11.4134 – Copywriting – How to Craft a Compelling Copy?
- 11.5135 – Copywriting – Copy Psychology
- 11.6136 – Copywriting – Copywriting Tools
- 11.7137 – Copywriting – Strategies for Copywriting I
- 11.8138 – Copywriting – Strategies for Copywriting II
- 11.9139 – Copywriting – Types of Copywriting
- 11.10140 – Copywriting – Social Media Copywriting
- 11.11Assignment 4
- Week 1111
- 12.0141 – Copywriting – Brand Copywriting
- 12.1142 – Copywriting – Brand Tone and Voice
- 12.2143 – Copywriting – Writing Business Names and Slogans
- 12.3144 – Copywriting – Direct Response Copywriting
- 12.4145 – Copywriting – Email Copywriting
- 12.5146 – Copywriting – SEO Copywriting
- 12.6147 – UX Writing – What is UX Writing?
- 12.7148 – UX Writing – Skills Needed for UX Writing
- 12.8149 – UX Writing – Difference Between Copywriting and UX Writing
- 12.9150 – UX Writing – How to Understand the Terminology
- 12.10151 – UX Research – How to Understand the Users
- Week 1213
- 13.0152 – UX Writing – Writing UX Copy for Web I
- 13.1153 – UX Writing – Writing UX Copy for Web II
- 13.2154 – UX Writing – Writing UX Copy for Apps I
- 13.3155 – UX Writing – Writing UX Copy for Apps II
- 13.4156 – UX Writing – Tools for UX Writing
- 13.5157 – Freelance Writing Jobs: Ghostwriting
- 13.6158 – Freelance Writing Jobs: Proofreading and Editing
- 13.7159 – Freelance Writing Jobs: Product Description
- 13.8160 – Freelance Writing Jobs: Job Description
- 13.9161 – Freelance Writing Jobs: Review Writing
- 13.10162 – Freelance Writing Jobs: Technical Writing
- 13.11163 – Freelance Writing Jobs: Translation
- 13.12164 – Freelance Writing Jobs: Transcription
