E-Commerce Management
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Curriculum
- 12 Sections
- 194 Lessons
- 12 Weeks
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- Week 117
- 2.01-Introduction
- 2.12 – Basic Components of an E-Commerce Business
- 2.23 – Latest Motivational Statistics and Facts
- 2.34 – Freelancing Earning Potential in E-Commerce
- 2.45 – Core Problems of Conventional Business
- 2.56 – E-Commerce: A solution for Conventional Business
- 2.67 – E-Commerce: Local Business Opportunities
- 2.78 – E-Commerce: Local Business Success Examples
- 2.89 – E-Commerce: International Business Opportunities
- 2.910 – E-Commerce: Essential Components of International Businesses
- 2.1011 – Business to Consumer (B2C)
- 2.1112 – Business to Consumer: Success Story of Pakistan – Daraz.pk
- 2.1213 – Business to Consumer: International Success Story – Amazon
- 2.1314 – Business to Consumer: International Success Story – Booking.com
- 2.1415 – Business to Business (B2B)
- 2.1516 – Business to Business: International Success Story – AliBaba
- 2.1617 – Consumer to Business (C2B)
- Week 216
- 3.018 – Consumer to Business: Success Story – SurveyMonkey
- 3.119 – Online Marketplace Analysis
- 3.220 – Click Ecosystem
- 3.321 – Example of Click Ecosystem: Facebook API
- 3.422 – Online Marketplace Map: Customer Segments and Search Intermediaries
- 3.523 – Online Marketplace Map: Intermediaries, Influencers and Media Sites
- 3.624 – Digital Business Infrastructure
- 3.725 – Internet Technology: Gentle Walkthrough
- 3.826 – Hosting a Website
- 3.927 – Domain Name Registration
- 3.1028 – Example: Registration of Domain using 1and1.com
- 3.1129 – Software As a Service (SaaS ) Model
- 3.1230 – Example of SaaS Model – EVERNOTE
- 3.1331 – Challenges in Deploying SaaS
- 3.1432 – Security Issues in Cloud Computing
- 3.1533 – Cloud Computing: 3rd Party Dependencies
- Week 316
- 4.034 – Amazon Web Services (AWS )
- 4.135 – Workshop on Creating, Deploying WordPress on AWS
- 4.236 – Online Advertisement: Motivation and Market Leader
- 4.337 – Comparison of Google Ads vs Facebook Ads
- 4.438 – Google Ads: Google Ads
- 4.539 – Google Ads: How Google Ads Works?
- 4.640 – Ads in Action: Setting up Campaign on Google Ads
- 4.741 – Ads in Action: Google Analytics Dashboard
- 4.842 – Google AdSense: What is Google AdSense?
- 4.943 – Google AdSense: How Google AdSense Works?
- 4.1044 – Google AdSense: Setting-up Google AdSense
- 4.1145 – Google AdSense: How to Make Money from Google AdSense?
- 4.1246 – Google AdSense: Do’s and Don’t of Google AdSense
- 4.1347 – Facebook Ads: Facebook Ads Marketing Lifecycle
- 4.1448 – Facebook Ads in Action: Setting-up Campaign – Objective
- 4.1549 – Facebook Ads: Setting-up Campaign – Ad Set – Audience
- Week 417
- 5.050 – Facebook Ads: Setting-up Campaign – Ad Set – Placement
- 5.151 – Facebook Ads: Setting-up Campaign – Budget and Schedule
- 5.252 – Facebook Ads: Setting-up Campaign – Ad Identity
- 5.353 – Facebook Ads: Setting-up Campaign – Ad Format
- 5.454 – Facebook Ads: Setting-up Campaign – Ad Text
- 5.555 – Facebook Ad: Running End to End Campaign – I
- 5.656 – Facebook Ad: Running End to End Campaign – II
- 5.757 – Facebook Page: Setting up Facebook Page
- 5.858 – Facebook Page: Promoting Facebook Page
- 5.959 – Online Store: Components of Online Store – Active Online Presence
- 5.1060 – Online Store: Components of Online Store – Mobile Responsive Website
- 5.1161 – Online Store: Components of Online Store – Guest Sign in
- 5.1262 – Online Store: Components of Online Store – Product Catalogue and Branded Products
- 5.1363 – Online Store: Components of Online Store – Product Review and Rating
- 5.1464 – Online Store: Components of Online Store – Recommendations
- 5.1565 – Online Store: Components of Online Store – Efficient Search Capabilities
- 5.16Assignment 1
- Week 516
- 6.066 – Online Store: Components of Online Store – User Experience (UX)
- 6.167 – Online Store: Components of Online Store – Inventory Management
- 6.268 – Online Store: Components of Online Store – Supply Side Management
- 6.369 – Online Store: Components of Online Store – Dropshipping
- 6.470 – Online Store: Components of Online Store – How Dropshipping Works?
- 6.571 – Online Store: Components of Online Store – Pros and Cons of Dropshipping
- 6.672 – Online Store: Components of Online Store – Reliable Shopping Cart
- 6.773 – Online Store: Components of Online Store – Secure Online Payment
- 6.874 – Online Store: Components of Online Store – Shipping Information and Charges
- 6.975 – Online Store: Components of Online Store – Order Tracking
- 6.1076- Online Store: Components of Online Store – Loyalty Program
- 6.1177 – Online Store: Components of Online Store – Customer Relationship Management
- 6.1278 – Selling on Daraz: Importance of Selling on Daraz.pk
- 6.1379 – Selling on Daraz: Sign Up at Daraz.pk Seller Account
- 6.1480 – Selling on Daraz: Verify your Identity and Address Book
- 6.1581 – Selling on Daraz: Fill in Bank Information
- Week 618
- 7.082 – Selling on Daraz: Checking Commission Fees on Products Categories
- 7.183 – Selling on Daraz: Adding And Managing Products
- 7.284 – Selling on Daraz: Manage Orders
- 7.385 – Selling on Daraz: Daraz.pk Promotions
- 7.486 – Selling on Daraz: Daraz.pk Campaign
- 7.587 – Selling on Daraz: Daraz.pk Vouchers
- 7.688 – Selling on Daraz: Daraz.pk Store Designer
- 7.789 – Selling on Daraz: Daraz University
- 7.890 – Selling on Daraz: Store Ratings & Reviews
- 7.991 – Selling on Daraz: Fulfillment by Daraz.pk
- 7.1092 – Selling on Daraz: Daraz Return Policy
- 7.1193 – Selling on Daraz: Why and How to Register a Business
- 7.1294 – Selling on Daraz: Taxation for Local and International Business In Pakistan
- 7.1395 – E-Commerce Platforms: Overview of E-Commerce Platforms including Shopify and WooCommerce
- 7.1496 – Shopify Store Setup: Detailed Introduction to Shopify
- 7.1597 – Shopify Store Setup: Detailed Overview of Shopify Pricing
- 7.16Assignment 2
- 7.17Quiz 215 Minutes10 Questions
- Week 716
- 8.098 – Shopify Store Setup: Creating Shopify Account
- 8.199 – Shopify Store Setup: Quick Intro to Shopify Dashboard
- 8.2100 – Shopify Store Setup: Setting up Domain Name
- 8.3101 – Shopify Store Setup: How to Choose Store Theme, Change Fonts and Colors
- 8.4102 – Shopify Store Setup: How to Create and Manage Collections
- 8.5103 – Shopify Store Setup: How to Add Products to Store?
- 8.6104 – Shopify Store Setup: How to Add and Manage Product Variants?
- 8.7105 – Shopify Store Setup: How to Create Navigation Menu and link them with Collection and Pages
- 8.8106 – Shopify Store Setup: How to Customize Your HomePage
- 8.9107 – Shopify Store Setup: How to Customize Product and Collection Pages?
- 8.10108 – Shopify Store Setup: How to Customize Cart Page
- 8.11109 – Shopify Store Setup: How to Create Discount Codes?
- 8.12110 – Shopify Store Setup: Why and How to Create Blogs on Shopify Store
- 8.13111 – Shopify Store Setup: How to Set Up Currency, Time Zone and Shipping Information
- 8.14112 – Shopify Store Setup: Setting up Payments Methods
- 8.15113 – Shopify Store Setup: Pages in Store About Contact and Policies
- Week 817
- 9.0114 – Shopify Store Setup: How to Read and Analyze Your Shopify Analytics
- 9.1115 – Shopify Store Setup: Shopify Apps to Level Up Your Store Performance
- 9.2116 – Shopify Store Setup: What is Upselling and CrossSelling Best Shopify Apps
- 9.3117 – Shopify Store Setup: Practical Examples of Pre-Cross Selling and UpSelling
- 9.4118 – Shopify Store Setup: Post-Purchase UpSelling and Cross Selling Shopify Apps
- 9.5119 – Shopify Store Setup: How to Fulfill Orders
- 9.6120 – Shopify Store Setup: How to Retain Your Customers
- 9.7121 – Shopify Store Setup: How to Collect Your Customers Leads
- 9.8122 – Shopify Store Setup: How to Reach Customers via Emails
- 9.9123 – Shopify Store Email Marketing app: Klaviyo Email Marketing System Introduction
- 9.10124 – Shopify Store Email Marketing app: Klaviyo: Sign up Forms, Lists and Segments
- 9.11125 – Shopify Store Email Marketing app: Klaviyo: Generating Coupon codes in Klaviyo
- 9.12126 – Shopify Store Email Marketing app: Creating Campaigns
- 9.13127 – Shopify Store Email Marketing app: Creating and Understanding Flows
- 9.14128 – Shopify Dropshipping: What is Dropshipping Business
- 9.15129 – Shopify Dropshipping: How to Start a Dropshipping Business with Shopify
- 9.16Assignment 3
- Week 916
- 10.0130 – Shopify Dropshipping: Shopify Dropshipping Apps to Dropship with AliExpress
- 10.1131 – Shopify Dropshipping: How to Install Dser App and Import Products from Aliexpress
- 10.2132 – Shopify Dropshipping: How to Find the Supplier of your Product
- 10.3133 – Shopify Freelancing: Earning Opportunities of Shopify on Freelance Marketplaces
- 10.4134 – WooCommerce Store Setup: Installation of WordPress on Web Hosting
- 10.5135 – WooCommerce Store Setup: Installation and Setup of WooCommerce on WordPress
- 10.6136 – WooCommerce Store Setup: Installation and setup of Astra theme and Astra Starter Sites Plugin
- 10.7137 – WooCommerce Store Setup: How to Import the Right Template for a Store from Starter Sites
- 10.8138 – WooCommerce Store Setup: How to Customize a Template and its Pages
- 10.9139 – WooCommerce Store Setup: WooCommerce Categories and Menu
- 10.10140 – WooCommerce Store Setup: Adding Products in WooCommerce
- 10.11141 – WooCommerce Store Setup: Setting up Payment Method and Shipping Details
- 10.12142 – WooCommerce Store Setup: Setting up Email and Checkout Settings
- 10.13143 – WooCommerce Store Setup: Order Processing in WooCommerce
- 10.14144 – WooCommerce Store Setup: Recommended WordPress Plugins to Improve Store Performance
- 10.15145 – WooCommerce Store Setup: Recommended WordPress Plugins for Email Marketing and SEO
- Week 1017
- 11.0146 – Payment Gateway in Pakistan: What is Payment Gateway?
- 11.1147 – Payment Gateway in Pakistan: Making Online Payment in Pakistan
- 11.2148 – Payment Gateway in Pakistan: Cash on Delivery (COD) Payment Method
- 11.3149 – Payment Gateway in Pakistan: How to Open Cash on Delivery (COD) Account
- 11.4150 – Payment Gateway in Pakistan: How to Process Cash on Delivery (COD) Orders
- 11.5151 – Payment Gateway in Pakistan – EasyPaisa: What is EasyPaisa?
- 11.6152 – Payment Gateway in Pakistan – EasyPaisa: How it Works?
- 11.7153 – Payment Gateway in Pakistan – EasyPaisa Opening Merchant Account
- 11.8154 – Payment Gateway in Pakistan – EasyPaisa Sandbox Environment
- 11.9155 – Payment Gateway in Pakistan – JazzCash: What is JazzCash?
- 11.10156 – Payment Gateway in Pakistan – JazzCash: How it Works?
- 11.11157 – Payment Gateway in Pakistan – JazzCash: Opening Merchant Account
- 11.12158 – Payment Gateway in Pakistan -HBL – Internet Payment Gateway (IPG): What is IPG and How it works?
- 11.13159 – Payment Gateway in Pakistan -HBL – Internet Payment Gateway (IPG): Opening Merchant Account in IPG
- 11.14160 – Payment Gateway in Pakistan -Payoneer: What is Payoneer and How it works?
- 11.15161 – Payment Gateway in Pakistan – Payoneer: Opening Merchant Account in Payoneer
- 11.16Assignment 4
- Week 1116
- 12.0162 – Payment Gateway in Pakistan – Integration with Online Store
- 12.1163 – Payment Gateways in Pakistan – Comparison of EasyPaisa vs Jazzcash vs HBL- IPG
- 12.2164 – Search Engine Optimization – Quick Walkthrough: Basic Structure of WebPage
- 12.3165 – Search Engine Optimization – Quick Walkthrough: Meta Tag in html
- 12.4166 – Search Engine Optimization – Quick Walkthrough: Example of Meta Tag
- 12.5167 – Search Engine Optimization – Quick Walkthrough: What is SEO?
- 12.6168 – Search Engine Optimization – Quick Walkthrough: Rational for SEO
- 12.7169 – Search Engine Optimization – Quick Walk-through: Components of SEO
- 12.8170 – Search Engine Optimization – Quick Walkthrough: What is PageRanking in Google?
- 12.9171 – Search Engine Optimization – Quick Walkthrough: How Search Engine Works?
- 12.10172 – Search Engine Optimization – Quick Walkthrough: Webpage Speed Checklist
- 12.11173 – Search Engine Optimization – Quick Walkthrough: Page Speed & Search Ranking Factor
- 12.12174 – Search Engine Optimization – Quick Walkthrough: Linking Pages within Website
- 12.13175 – Search Engine Optimization – Quick Walkthrough: How to Structure a Website?
- 12.14176 – Search Engine Optimization – Quick Walkthrough: On-Page Optimization
- 12.15177 – Search Engine Optimization – Quick Walkthrough: Link-Building
- Week 1213
- 13.0178 – Search Engine Optimization – Quick Walkthrough: How to Handle H1 and H2 Tags?
- 13.1179 – Search Engine Optimization – Quick Walkthrough: Link Juice
- 13.2180 – Search Engine Optimization – Quick Walkthrough: How to Handle 301’s ?
- 13.3181 – Search Engine Optimization – Quick Walkthrough: How to Handle 404?
- 13.4182 – Search Engine Optimization – Quick Walkthrough: Hyphen vs Underscores
- 13.5183 – Search Engine Optimization – Quick Walkthrough: What are Canonicals?
- 13.6184 – Search Engine Optimization – Quick Walkthrough: How to Handle Canonicals?
- 13.7185 – Search Engine Optimization – Quick Walkthrough: Keyword Planning and Content Generation
- 13.8186 – Search Engine Optimization – Quick Walkthrough: Keyword Generating Tools
- 13.9187 – Freelance Marketplaces: Earning Opportunities on Famous Freelance Marketplaces
- 13.10188 – Selling Digital Products: Earning Opportunities on Envato Market
- 13.11189 – Selling Digital Products: Types of Digital Products We Can Sell on Envato
- 13.12190 – Selling Digital Products: Envato Success Story – Themefusion
146 – Video Creation for Freelance Profile
COM101_Topic146
Topic Brief
In this lesson you will learn the importance of profile and gig videos, how to create an impactful video.