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E-Commerce Management

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E-Commerce Management

Curriculum

  • 12 Sections
  • 194 Lessons
  • 12 Weeks
Expand all sectionsCollapse all sections
  • Week 1
    17
    • 2.0
      1-Introduction
    • 2.1
      2 – Basic Components of an E-Commerce Business
    • 2.2
      3 – Latest Motivational Statistics and Facts
    • 2.3
      4 – Freelancing Earning Potential in E-Commerce
    • 2.4
      5 – Core Problems of Conventional Business
    • 2.5
      6 – E-Commerce: A solution for Conventional Business
    • 2.6
      7 – E-Commerce: Local Business Opportunities
    • 2.7
      8 – E-Commerce: Local Business Success Examples
    • 2.8
      9 – E-Commerce: International Business Opportunities
    • 2.9
      10 – E-Commerce: Essential Components of International Businesses
    • 2.10
      11 – Business to Consumer (B2C)
    • 2.11
      12 – Business to Consumer: Success Story of Pakistan – Daraz.pk
    • 2.12
      13 – Business to Consumer: International Success Story – Amazon
    • 2.13
      14 – Business to Consumer: International Success Story – Booking.com
    • 2.14
      15 – Business to Business (B2B)
    • 2.15
      16 – Business to Business: International Success Story – AliBaba
    • 2.16
      17 – Consumer to Business (C2B)
  • Week 2
    16
    • 3.0
      18 – Consumer to Business: Success Story – SurveyMonkey
    • 3.1
      19 – Online Marketplace Analysis
    • 3.2
      20 – Click Ecosystem
    • 3.3
      21 – Example of Click Ecosystem: Facebook API
    • 3.4
      22 – Online Marketplace Map: Customer Segments and Search Intermediaries
    • 3.5
      23 – Online Marketplace Map: Intermediaries, Influencers and Media Sites
    • 3.6
      24 – Digital Business Infrastructure
    • 3.7
      25 – Internet Technology: Gentle Walkthrough
    • 3.8
      26 – Hosting a Website
    • 3.9
      27 – Domain Name Registration
    • 3.10
      28 – Example: Registration of Domain using 1and1.com
    • 3.11
      29 – Software As a Service (SaaS ) Model
    • 3.12
      30 – Example of SaaS Model – EVERNOTE
    • 3.13
      31 – Challenges in Deploying SaaS
    • 3.14
      32 – Security Issues in Cloud Computing
    • 3.15
      33 – Cloud Computing: 3rd Party Dependencies
  • Week 3
    16
    • 4.0
      34 – Amazon Web Services (AWS )
    • 4.1
      35 – Workshop on Creating, Deploying WordPress on AWS
    • 4.2
      36 – Online Advertisement: Motivation and Market Leader
    • 4.3
      37 – Comparison of Google Ads vs Facebook Ads
    • 4.4
      38 – Google Ads: Google Ads
    • 4.5
      39 – Google Ads: How Google Ads Works?
    • 4.6
      40 – Ads in Action: Setting up Campaign on Google Ads
    • 4.7
      41 – Ads in Action: Google Analytics Dashboard
    • 4.8
      42 – Google AdSense: What is Google AdSense?
    • 4.9
      43 – Google AdSense: How Google AdSense Works?
    • 4.10
      44 – Google AdSense: Setting-up Google AdSense
    • 4.11
      45 – Google AdSense: How to Make Money from Google AdSense?
    • 4.12
      46 – Google AdSense: Do’s and Don’t of Google AdSense
    • 4.13
      47 – Facebook Ads: Facebook Ads Marketing Lifecycle
    • 4.14
      48 – Facebook Ads in Action: Setting-up Campaign – Objective
    • 4.15
      49 – Facebook Ads: Setting-up Campaign – Ad Set – Audience
  • Week 4
    17
    • 5.0
      50 – Facebook Ads: Setting-up Campaign – Ad Set – Placement
    • 5.1
      51 – Facebook Ads: Setting-up Campaign – Budget and Schedule
    • 5.2
      52 – Facebook Ads: Setting-up Campaign – Ad Identity
    • 5.3
      53 – Facebook Ads: Setting-up Campaign – Ad Format
    • 5.4
      54 – Facebook Ads: Setting-up Campaign – Ad Text
    • 5.5
      55 – Facebook Ad: Running End to End Campaign – I
    • 5.6
      56 – Facebook Ad: Running End to End Campaign – II
    • 5.7
      57 – Facebook Page: Setting up Facebook Page
    • 5.8
      58 – Facebook Page: Promoting Facebook Page
    • 5.9
      59 – Online Store: Components of Online Store – Active Online Presence
    • 5.10
      60 – Online Store: Components of Online Store – Mobile Responsive Website
    • 5.11
      61 – Online Store: Components of Online Store – Guest Sign in
    • 5.12
      62 – Online Store: Components of Online Store – Product Catalogue and Branded Products
    • 5.13
      63 – Online Store: Components of Online Store – Product Review and Rating
    • 5.14
      64 – Online Store: Components of Online Store – Recommendations
    • 5.15
      65 – Online Store: Components of Online Store – Efficient Search Capabilities
    • 5.16
      Assignment 1
  • Week 5
    16
    • 6.0
      66 – Online Store: Components of Online Store – User Experience (UX)
    • 6.1
      67 – Online Store: Components of Online Store – Inventory Management
    • 6.2
      68 – Online Store: Components of Online Store – Supply Side Management
    • 6.3
      69 – Online Store: Components of Online Store – Dropshipping
    • 6.4
      70 – Online Store: Components of Online Store – How Dropshipping Works?
    • 6.5
      71 – Online Store: Components of Online Store – Pros and Cons of Dropshipping
    • 6.6
      72 – Online Store: Components of Online Store – Reliable Shopping Cart
    • 6.7
      73 – Online Store: Components of Online Store – Secure Online Payment
    • 6.8
      74 – Online Store: Components of Online Store – Shipping Information and Charges
    • 6.9
      75 – Online Store: Components of Online Store – Order Tracking
    • 6.10
      76- Online Store: Components of Online Store – Loyalty Program
    • 6.11
      77 – Online Store: Components of Online Store – Customer Relationship Management
    • 6.12
      78 – Selling on Daraz: Importance of Selling on Daraz.pk
    • 6.13
      79 – Selling on Daraz: Sign Up at Daraz.pk Seller Account
    • 6.14
      80 – Selling on Daraz: Verify your Identity and Address Book
    • 6.15
      81 – Selling on Daraz: Fill in Bank Information
  • Week 6
    18
    • 7.0
      82 – Selling on Daraz: Checking Commission Fees on Products Categories
    • 7.1
      83 – Selling on Daraz: Adding And Managing Products
    • 7.2
      84 – Selling on Daraz: Manage Orders
    • 7.3
      85 – Selling on Daraz: Daraz.pk Promotions
    • 7.4
      86 – Selling on Daraz: Daraz.pk Campaign
    • 7.5
      87 – Selling on Daraz: Daraz.pk Vouchers
    • 7.6
      88 – Selling on Daraz: Daraz.pk Store Designer
    • 7.7
      89 – Selling on Daraz: Daraz University
    • 7.8
      90 – Selling on Daraz: Store Ratings & Reviews
    • 7.9
      91 – Selling on Daraz: Fulfillment by Daraz.pk
    • 7.10
      92 – Selling on Daraz: Daraz Return Policy
    • 7.11
      93 – Selling on Daraz: Why and How to Register a Business
    • 7.12
      94 – Selling on Daraz: Taxation for Local and International Business In Pakistan
    • 7.13
      95 – E-Commerce Platforms: Overview of E-Commerce Platforms including Shopify and WooCommerce
    • 7.14
      96 – Shopify Store Setup: Detailed Introduction to Shopify
    • 7.15
      97 – Shopify Store Setup: Detailed Overview of Shopify Pricing
    • 7.16
      Assignment 2
    • 7.17
      Quiz 2
      15 Minutes10 Questions
  • Week 7
    16
    • 8.0
      98 – Shopify Store Setup: Creating Shopify Account
    • 8.1
      99 – Shopify Store Setup: Quick Intro to Shopify Dashboard
    • 8.2
      100 – Shopify Store Setup: Setting up Domain Name
    • 8.3
      101 – Shopify Store Setup: How to Choose Store Theme, Change Fonts and Colors
    • 8.4
      102 – Shopify Store Setup: How to Create and Manage Collections
    • 8.5
      103 – Shopify Store Setup: How to Add Products to Store?
    • 8.6
      104 – Shopify Store Setup: How to Add and Manage Product Variants?
    • 8.7
      105 – Shopify Store Setup: How to Create Navigation Menu and link them with Collection and Pages
    • 8.8
      106 – Shopify Store Setup: How to Customize Your HomePage
    • 8.9
      107 – Shopify Store Setup: How to Customize Product and Collection Pages?
    • 8.10
      108 – Shopify Store Setup: How to Customize Cart Page
    • 8.11
      109 – Shopify Store Setup: How to Create Discount Codes?
    • 8.12
      110 – Shopify Store Setup: Why and How to Create Blogs on Shopify Store
    • 8.13
      111 – Shopify Store Setup: How to Set Up Currency, Time Zone and Shipping Information
    • 8.14
      112 – Shopify Store Setup: Setting up Payments Methods
    • 8.15
      113 – Shopify Store Setup: Pages in Store About Contact and Policies
  • Week 8
    17
    • 9.0
      114 – Shopify Store Setup: How to Read and Analyze Your Shopify Analytics
    • 9.1
      115 – Shopify Store Setup: Shopify Apps to Level Up Your Store Performance
    • 9.2
      116 – Shopify Store Setup: What is Upselling and CrossSelling Best Shopify Apps
    • 9.3
      117 – Shopify Store Setup: Practical Examples of Pre-Cross Selling and UpSelling
    • 9.4
      118 – Shopify Store Setup: Post-Purchase UpSelling and Cross Selling Shopify Apps
    • 9.5
      119 – Shopify Store Setup: How to Fulfill Orders
    • 9.6
      120 – Shopify Store Setup: How to Retain Your Customers
    • 9.7
      121 – Shopify Store Setup: How to Collect Your Customers Leads
    • 9.8
      122 – Shopify Store Setup: How to Reach Customers via Emails
    • 9.9
      123 – Shopify Store Email Marketing app: Klaviyo Email Marketing System Introduction
    • 9.10
      124 – Shopify Store Email Marketing app: Klaviyo: Sign up Forms, Lists and Segments
    • 9.11
      125 – Shopify Store Email Marketing app: Klaviyo: Generating Coupon codes in Klaviyo
    • 9.12
      126 – Shopify Store Email Marketing app: Creating Campaigns
    • 9.13
      127 – Shopify Store Email Marketing app: Creating and Understanding Flows
    • 9.14
      128 – Shopify Dropshipping: What is Dropshipping Business
    • 9.15
      129 – Shopify Dropshipping: How to Start a Dropshipping Business with Shopify
    • 9.16
      Assignment 3
  • Week 9
    16
    • 10.0
      130 – Shopify Dropshipping: Shopify Dropshipping Apps to Dropship with AliExpress
    • 10.1
      131 – Shopify Dropshipping: How to Install Dser App and Import Products from Aliexpress
    • 10.2
      132 – Shopify Dropshipping: How to Find the Supplier of your Product
    • 10.3
      133 – Shopify Freelancing: Earning Opportunities of Shopify on Freelance Marketplaces
    • 10.4
      134 – WooCommerce Store Setup: Installation of WordPress on Web Hosting
    • 10.5
      135 – WooCommerce Store Setup: Installation and Setup of WooCommerce on WordPress
    • 10.6
      136 – WooCommerce Store Setup: Installation and setup of Astra theme and Astra Starter Sites Plugin
    • 10.7
      137 – WooCommerce Store Setup: How to Import the Right Template for a Store from Starter Sites
    • 10.8
      138 – WooCommerce Store Setup: How to Customize a Template and its Pages
    • 10.9
      139 – WooCommerce Store Setup: WooCommerce Categories and Menu
    • 10.10
      140 – WooCommerce Store Setup: Adding Products in WooCommerce
    • 10.11
      141 – WooCommerce Store Setup: Setting up Payment Method and Shipping Details
    • 10.12
      142 – WooCommerce Store Setup: Setting up Email and Checkout Settings
    • 10.13
      143 – WooCommerce Store Setup: Order Processing in WooCommerce
    • 10.14
      144 – WooCommerce Store Setup: Recommended WordPress Plugins to Improve Store Performance
    • 10.15
      145 – WooCommerce Store Setup: Recommended WordPress Plugins for Email Marketing and SEO
  • Week 10
    17
    • 11.0
      146 – Payment Gateway in Pakistan: What is Payment Gateway?
    • 11.1
      147 – Payment Gateway in Pakistan: Making Online Payment in Pakistan
    • 11.2
      148 – Payment Gateway in Pakistan: Cash on Delivery (COD) Payment Method
    • 11.3
      149 – Payment Gateway in Pakistan: How to Open Cash on Delivery (COD) Account
    • 11.4
      150 – Payment Gateway in Pakistan: How to Process Cash on Delivery (COD) Orders
    • 11.5
      151 – Payment Gateway in Pakistan – EasyPaisa: What is EasyPaisa?
    • 11.6
      152 – Payment Gateway in Pakistan – EasyPaisa: How it Works?
    • 11.7
      153 – Payment Gateway in Pakistan – EasyPaisa Opening Merchant Account
    • 11.8
      154 – Payment Gateway in Pakistan – EasyPaisa Sandbox Environment
    • 11.9
      155 – Payment Gateway in Pakistan – JazzCash: What is JazzCash?
    • 11.10
      156 – Payment Gateway in Pakistan – JazzCash: How it Works?
    • 11.11
      157 – Payment Gateway in Pakistan – JazzCash: Opening Merchant Account
    • 11.12
      158 – Payment Gateway in Pakistan -HBL – Internet Payment Gateway (IPG): What is IPG and How it works?
    • 11.13
      159 – Payment Gateway in Pakistan -HBL – Internet Payment Gateway (IPG): Opening Merchant Account in IPG
    • 11.14
      160 – Payment Gateway in Pakistan -Payoneer: What is Payoneer and How it works?
    • 11.15
      161 – Payment Gateway in Pakistan – Payoneer: Opening Merchant Account in Payoneer
    • 11.16
      Assignment 4
  • Week 11
    16
    • 12.0
      162 – Payment Gateway in Pakistan – Integration with Online Store
    • 12.1
      163 – Payment Gateways in Pakistan – Comparison of EasyPaisa vs Jazzcash vs HBL- IPG
    • 12.2
      164 – Search Engine Optimization – Quick Walkthrough: Basic Structure of WebPage
    • 12.3
      165 – Search Engine Optimization – Quick Walkthrough: Meta Tag in html
    • 12.4
      166 – Search Engine Optimization – Quick Walkthrough: Example of Meta Tag
    • 12.5
      167 – Search Engine Optimization – Quick Walkthrough: What is SEO?
    • 12.6
      168 – Search Engine Optimization – Quick Walkthrough: Rational for SEO
    • 12.7
      169 – Search Engine Optimization – Quick Walk-through: Components of SEO
    • 12.8
      170 – Search Engine Optimization – Quick Walkthrough: What is PageRanking in Google?
    • 12.9
      171 – Search Engine Optimization – Quick Walkthrough: How Search Engine Works?
    • 12.10
      172 – Search Engine Optimization – Quick Walkthrough: Webpage Speed Checklist
    • 12.11
      173 – Search Engine Optimization – Quick Walkthrough: Page Speed & Search Ranking Factor
    • 12.12
      174 – Search Engine Optimization – Quick Walkthrough: Linking Pages within Website
    • 12.13
      175 – Search Engine Optimization – Quick Walkthrough: How to Structure a Website?
    • 12.14
      176 – Search Engine Optimization – Quick Walkthrough: On-Page Optimization
    • 12.15
      177 – Search Engine Optimization – Quick Walkthrough: Link-Building
  • Week 12
    13
    • 13.0
      178 – Search Engine Optimization – Quick Walkthrough: How to Handle H1 and H2 Tags?
    • 13.1
      179 – Search Engine Optimization – Quick Walkthrough: Link Juice
    • 13.2
      180 – Search Engine Optimization – Quick Walkthrough: How to Handle 301’s ?
    • 13.3
      181 – Search Engine Optimization – Quick Walkthrough: How to Handle 404?
    • 13.4
      182 – Search Engine Optimization – Quick Walkthrough: Hyphen vs Underscores
    • 13.5
      183 – Search Engine Optimization – Quick Walkthrough: What are Canonicals?
    • 13.6
      184 – Search Engine Optimization – Quick Walkthrough: How to Handle Canonicals?
    • 13.7
      185 – Search Engine Optimization – Quick Walkthrough: Keyword Planning and Content Generation
    • 13.8
      186 – Search Engine Optimization – Quick Walkthrough: Keyword Generating Tools
    • 13.9
      187 – Freelance Marketplaces: Earning Opportunities on Famous Freelance Marketplaces
    • 13.10
      188 – Selling Digital Products: Earning Opportunities on Envato Market
    • 13.11
      189 – Selling Digital Products: Types of Digital Products We Can Sell on Envato
    • 13.12
      190 – Selling Digital Products: Envato Success Story – Themefusion

161 – Payment Gateway in Pakistan – Payoneer: Opening Merchant Account in Payoneer

ECM101_Topic187

Topic Brief

In this topic, trainer will discuss how to set up a Payoneer account.

 

Skill(s) the trainee will acquire after completing this topic:

  • Students will be able to understand how and where to open Merchant Account in Payoneer.
160 – Payment Gateway in Pakistan -Payoneer: What is Payoneer and How it works?
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